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J Lohr family members and employees sharing a cheers with red wine sitting around a picnic bench set in front of a vineyard

Our People The Faces Behind Our Success

Family Continues Winemaking Legacy

In addition to our founder Jerry Lohr, our winery is guided by the experience and commitment of a second generation of the Lohr family.

CEO and President Steve Lohr is responsible for the overall management and strategic planning of J. Lohr Vineyards & Wines. Chief Brand Officer Cynthia Lohr oversees corporate and product visibility, marketing and DTC efforts. Lawrence Lohr, President and COO of J. Lohr Vineyards, Inc., works alongside Jerry in overseeing the company’s network of winegrowing estates in Monterey County, Paso Robles, and Napa Valley.

Some of the industry’s most talented viticulturists and winemakers are responsible for the J. Lohr portfolio. Regional Vineyard Manager Steve Carter leads the Paso Robles farming team. Jesus Ramirez is Vineyards Operations Manager in Monterey County. Vice President, Winemaking Steve Peck and Red Winemaker Brenden Wood are based at the Paso Robles winery. Winemaker, White Wines Kristen Barnhisel is at the new J. Lohr Greenfield winery.

The Lohr family standing in front of the J Lohr tasting room enjoying a cheers
Three winemakers enjoying a glass of red wine standing in front of wine vines

Get to Know J. Lohr Team

Golden fields in front of rows of wine vines planted across rolling hills beneath a clear blue sky

Get to Know Our Story of J. Lohr

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