Welcome to
Paso Robles
Wine
Center
Experience J. Lohr
Enjoy vineyard views and warm hospitality while sampling limited releases at our Paso Robles location.
Welcome
Step into the world of J. Lohr Vineyards & Wines, where tradition meets innovation. Our J. Lohr Paso Robles Wine Center invites you to savor authentic family winemaking through experiences that celebrate our sustainably farmed estate vineyards. Our J. Lohr Wine Center experiences focus on small-lot, limited-production wines that are not found at your local wine store or neighborhood restaurant.
Well-behaved, four-legged companions are welcome to join you for outdoor tastings. Please no outside food for indoor or outdoor tastings.
Questions or large group inquiries? Please call (805) 239-8900 or email prwinecenter@jlohr.com
Kind Words From Recent Visitors
Cindy W. Yelp
November 12, 2025
Love the winery and JLohr wines. The ambiance is fabulous - such a beautiful site. Also David, our server, was very knowledgeable, attentive and friendly. We were club members a number of years ago when we lived in Calif. and visited the tasting room often as well as attended their wonderful member events. The wines are excellent.
Kathrine O. Google Reviews
November 12, 2025
Incredible private tour of this beautiful winery. The service is top notch! Shayland is so so knowledgeable and provided excellent customer service! Thanks so much for a special birthday for my 79 year old Mom!
Josephine R. Yelp
October 31, 2025
JLohr tasting room is a must visit when you are in Paso Robles. The wine is fantastic. They have 2 wine tasting options. Both are great. You are greeted with a smile when you walk in the door and are taken care of as though you were family. You have the option of sitting inside in their beautiful intimate tasting room or you can sit out on the patio, sip your wine and enjoy the view.
Discover Our Tastings
Experiences
Paso Robles
Wine Center
Guests visiting our J. Lohr Paso Robles Wine Center will find dramatic vineyard views, warm hospitality, and legendary wines in the farmhouse-inspired setting. The tasting room experiences offer many J. Lohr winery-exclusive gems and hard-to-find small-lot wines.
Experience J. Lohr Seasonal Tasting
Relax in our recently reimagined tasting room, on our shaded veranda, or on our vineyard patio as you explore a flight of seasonal selections and winery-exclusive releases. Each sip showcases the character of our sustainably farmed, unique vineyard sites. Both white and red wines are served as part of the Seasonal Tasting. Cheese boards are available for pre-order to accompany your wine exploration.
Details: 60-90 minutes, 5 wines. Reservations recommended but not required. Walk-ins accepted as space and staffing permit—please call ahead for current availability.
Group size: Parties from 1 to 6; contact us for large-party inquiries.
$25 per person. One tasting fee waived with each two-bottle purchase from your tasting menu. Members enjoy complimentary tastings with each visit. See Membership Benefits.
Relax in our recently reimagined tasting room, on our shaded veranda, or on our vineyard patio as you explore a flight of seasonal selections and winery-exclusive releases. Each sip showcases the character of our sustainably farmed, unique vineyard sites. Both white and red wines are served as part of the Seasonal Tasting. Cheese boards are available for pre-order to accompany your wine exploration.
Details: 60-90 minutes, 5 wines. Reservations recommended but not required. Walk-ins accepted as space and staffing permit—please call ahead for current availability.
Group size: Parties from 1 to 6; contact us for large-party inquiries.
Experience J. Lohr Legacy Tasting
Enjoy a sampling that features our limited-release J. Lohr Cuvée Series, each blend uniquely inspired by the Grand Cru wines of Bordeaux. Additional highly acclaimed Bordeaux-style wines from the J. Lohr portfolio are selected seasonally to round out this all-red wine tasting menu. Cheese boards are available for pre-order to elevate your tasting.
Details: 90 minutes, 5 wines. Reservations recommended but not required. Walk-ins accepted as space and staffing permit—please call ahead for current availability.
Group size: Parties from 1 to 6; contact us for large-party inquiries.
$50 per person. One tasting fee waived with each two-bottle purchase from your tasting menu. Members enjoy complimentary tastings with each visit. See Membership Benefits.
Enjoy a sampling that features our limited-release J. Lohr Cuvée Series, each blend uniquely inspired by the Grand Cru wines of Bordeaux. Additional highly acclaimed Bordeaux-style wines from the J. Lohr portfolio are selected seasonally to round out this all-red wine tasting menu. Cheese boards are available for pre-order to elevate your tasting.
Details: 90 minutes, 5 wines. Reservations recommended but not required. Walk-ins accepted as space and staffing permit—please call ahead for current availability.
Group size: Parties from 1 to 6; contact us for large-party inquiries.
Address
6169 Airport Road
Paso Robles, CA 93446
The J. Lohr Paso Robles Wine Center is located at the winery just 3 miles east and 3 miles north of the town of Paso Robles, easily accessible from either Hwy 101 to the west, or I-5 to the east. Surrounded by gorgeous vineyards and our winemaking facilities.
Your Ultimate Wine Destination
Paso Robles Wine Center Features
Tastings
Guests are invited to soak in beautiful vineyard views while enjoying seasonal selections and winery-exclusive wines at our J.Lohr Paso Robles Wine Center. Available daily by reservation. Please plan for a 60-minute experience. Indoor and outdoor reservations are accepted, weather permitting.
Reservations highly recommended. Walk-in availability is not guaranteed.
For groups larger than 6 people, please call (805) 239-8900 or email prwinecenter@jlohr.com.
Accessibility
Handicap accessible.
Also Visit San Jose Wine Center
VIP Status: J. Lohr Club Membership
J. Lohr Wine Club Members are our True VIPs. Membership offers you priority access to reservations and winery-exclusive offerings.
