Proprietary Red Wine Bottle Shot

2017 J. Lohr Pure Paso™ Proprietary Red Wine Pure Paso Robles

Pure Paso Robles: A milestone wine for J. Lohr that harnesses our history with Cabernet Sauvignon and Petite Sirah from the region.

- Steve Peck, Director of Winemaking


Mother Nature gifted 2017 with generous rainfall after anunprecedented 5-year period of drought conditions in California.Our grapevines awoke from winter the first week of April, withbloom following in the middle of May. Crop set was average at bestwith modest overall yields for Cabernet Sauvignon. At the endof summer, an extreme heat event brought temperatures as highas 115 degrees in the coastal counties from Los Angeles to northof San Francisco on Labor Day weekend in 2017. Thankfully, ourcrop of late-ripening red varieties in Paso Robles was unharmedand still a month from harvest which began in earnest in the firstweek of October, delivering a higher level of sugar and flavorripeness than we had not seen since the great string of vintagesfrom 2012 to 2014. The intensity of this wine makes it clear thatour viticulture crews, winemaking, cellar and bottling teams alldelivered their best for this inaugural release of J. Lohr Pure Paso.


The Cabernet Sauvignon was sourced largely from our ShotwellVineyard in the cooler Region II El Pomar District of Paso Robleswhere the climate is strongly influenced by marine air drawn in fromthe Pacific Ocean just 17 miles away. This ranch is predominantlyplanted to ENTAV clone 169 Cabernet Sauvignon on calcareousLinne-Calodo soils with slopes reaching a challenging 25%. ThePetite Sirah hails from our Home Ranch in the warmer Region IIIPaso Robles Estrella District. This climate is ideal for this heat lovingvariety where we have manicured our east to west-oriented plantingsto capture sunlight on the leaves’ surface while allowing the grapeclusters to reach a luxurious level of maturity in the dappled sunlightbelow the vine canopy.

Wine Details

  • Composition Blend
    • 70.5%

      Cabernet Sauvignon

    • 26.5%

      Petite Sirah

    • 2.0%


    • 0.5%

      Petit Verdot

    • 0.5%


  • Origin

    Paso Robles, San Luis Obispo County

  • Cellaring

    This J. Lohr Pure PasoProprietary Red Winehighlights our house-stylewhich is acclaimed for it’sdense and focused fruitsignature coupled with a softapproachable palate.

    Best from 2020 to 2024.

    7 Years
  • Food Pairings

    Pairs well with tomato ricedishes like paella or creamyrisotto. Exquisite with primerib or a dense monkfish.

  • Accolades & Reviews
    • 93 Points, Editors’ Choice Matt Kettmann, Wine Enthusiast Advance Buying Guide, January 2020
      "For being a larger production winery, J. Lohr continually produces lush and delicious wines that continue to define the Paso Robles potential. This new blend of Cabernet Sauvignon, Petite Sirah, Merlot, Petit Verdot and Malbec begins with strawberry, violet and baking spice on the nose, while the palate’s creamy mouthfeel carries mocha, cappuccino, caramel and black cherry flavors. There’s just enough tannic firmness to the lush profile. Editors’ Choice."
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