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  • Women Who Influence the Wine World: J. Lohr's Anji Perry, Kristen Barnhisel, and Cynthia Lohr

    Wine Spectator Women of Influence

    Wine Spec­ta­tor
    Sep­tem­ber 2021

    At J. Lohr Vine­yards & Wines, the stan­dards for excep­tion­al qual­i­ty begin in select estate vine­yards, where Viticulturist/​Vineyard Research Direc­tor Anji Per­ry care­ful­ly ana­lyzes soils to deter­mine ide­al sites to nur­ture spe­cif­ic vari­eties. A true woman of the earth, Per­ry received her degree in soil sci­ence over two decades ago before return­ing to Cal Poly to study viti­cul­ture. Her tracks then led her to J. Lohr. Perry’s over­sight of irri­ga­tion and crop load man­age­ment, and col­lab­o­ra­tion with vine­yard man­agers and the wine­mak­ing team, set the foun­da­tion for wines that reflect a true sense of place and main­tain the high­est sus­tain­abil­i­ty prin­ci­ples in J. Lohr’s winer­ies and vineyards. 

    Influ­enced by her micro­bi­ol­o­gist moth­er and home-wine­mak­er father, Wine­mak­er, White Wines, Kris­ten Barnhisel’s jour­ney to wine began in the mid-’90s as the first Amer­i­can woman to work the har­vest at Ruffi­no Win­ery in Tus­cany after earn­ing her degree in Ital­ian lit­er­a­ture. Return­ing to the States to pur­sue her mas­ters in food science/​enology, Barn­his­el honed her craft to cre­ate wines with bright aro­mas and lay­ers of lush fruit, bal­anced with live­ly acid­i­ty. To achieve J. Lohr’s nuanced fla­vors, Barn­his­el exper­i­ments with aca­cia and oak bar­rels, stain­less steel and non tra­di­tion­al ves­sels, and employs time-test­ed eno­log­i­cal prac­tices. Her posts with Jor­dan, Belvedere, Inglenook and Han­d­ley Cel­lars have earned her the respect of her peers as past pres­i­dent of Amer­i­can Soci­ety for Enol­o­gy and Viti­cul­ture (ASEV) and the esteem of her J. Lohr col­leagues since 2015

    Armed with a suc­cess­ful career in strate­gic brand mar­ket­ing with Yahoo!, Amazon’s Alexa Inter­net and oth­ers, co-own­er and Chief Brand Offi­cer Cyn­thia Lohr returned to J. Lohr in 2001. While her path also steered her toward edu­ca­tion and social ser­vices, Lohr held stead­fast to her love of build­ing beloved con­sumer brands that reflect core val­ues and holis­tic busi­ness prac­tices, which she embod­ies as a back-end strate­gist and front-end spokesper­son in the fam­i­ly lead­er­ship she shares with Steve and Lawrence, and father, founder Jer­ry Lohr. Rec­og­nized for her impact in gen­der equi­ty, region­al wine edu­ca­tion and women’s health, Lohr’s tan­dem focus on phil­an­thropy, busi­ness and fam­i­ly has placed her among Sil­i­con Val­ley Busi­ness Journal’s 2021 Top 100 Women of Influence.”

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